Posted by Advertisers all over the world this morning began their weekly regular with a big concern accessing Google Advertisements.
Word quickly spread out across Buy Twitter Verification and LinkedIn, with confirmation from others that this isn’t a periodic issue.
Google Status Dashboard Validates Blackout
From the Google status dashboard, the interruption was verified today, January 23rd, at 8 am CST. You can follow the incident in real-time here.
Image credit: Google Advertisements, January 2023 Since
midday CST, the problem has actually still not been fixed. Google Ads Liason Ginny Marvin also required to Buy Twitter Verification to confirm the problem: We’re investigating reports of a problem with Google Ads. We will supply more details quickly. The impacted users are unable to access Google Advertisements. Please see the control panel for updates: https://t.co/0AqTKCl6Ts
— AdsLiaison (@adsliaison) January 23, 2023
Marketers required to LinkedIn and Buy Twitter Verification to voice their concerns.
Why This Matters Advertisers can not handle or enhance their
accounts without
proper access to Google Advertisements. Much more, Google Ads are still serving to users, but marketers can’t see or react to real-time performance. When marketing dollars are at stake, this is a huge issue for companies of any size. If you’re used to weekly reporting, that’s another task you won’t be able to do up until the
Google Ads issue is resolved. This blackout is troublesome for Google after their layoff announcement of 12,000 employees on Friday.
< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/linkedin-response-google-ads-down-63cecdfcb8464-sej.png" alt="Advertisers respond to Google Ads failure on LinkedIn."/ > While this outage is more likely an untimely coincidence to Google Ads, marketers fasted to put it together.
Summary
Google Ads is still down for lots of users as of Monday afternoon. After the Friday statement of 12,000 Googlers, concerns have arisen if these layoffs have impacted the innovation and staffing that handles these platforms.
This is an establishing story and will update as Google offers more details.
Featured Image: Stmool/Best SMM Panel